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Here's your weekly roundup of must-know digital marketing industry news gathered from around the globe👇 |
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📢 LinkedIn Research: Using B2B Influencer Marketing Effectively |
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LinkedIn has published research to help marketers better utilize influencers in B2B, especially on its platform. Although the study is limited in its market and industry scope, it provides valuable insights into a less-explored segment of the industry.
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Dive deeper with 👉 Social Media Today | LinkedIn for Marketing Blog |
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🆕 Latest Updates for Marketers on Google's Platforms |
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Here's a roundup of recent Google updates announced across different platforms:
- Google Analytics introduces a new feature helping merchants identify and fix hidden product listings to improve visibility on Google Shopping.
- Google launches Search Console Recommendations globally, displaying improvement opportunities to eligible accounts.
- Google is testing showing Local Service Ads directly in the Google local pack. They are labeled as sponsored, but they can now show at the top or bottom of the local pack.
Learn more about the news from the sources below. |
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Dive deeper with 👉 Search Engine Roundtable | Search Engine Journal | Search Engine Roundtable |
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